The Happy People here at Grins have declared April “Grins Fan Appreciation Month.” We know April is still a couple of days away, but we couldn’t help ourselves, so we’re getting started early.
We’ve been overwhelmed by the positive reception you’ve given Grins. To show our thanks, we’re offering a 20 percent discount off any apparel purchase in our Grins Gear online store now through the end of April.
You can find the store here, full of shirts for guys and gals in an array of colors and styles, with free shipping. To use the discount, plug in the promo code facebook or twitter in the “redeem coupon” slot on our online checkout page.
Thanks again for all of your support. We hope to bring you a lot to grin about this month!
A few days ago, I was buying lunch at a local grocery store with my toddler daughter. I live in an area where Grins is not yet available, and as I picked beverages at the drink cooler, I was confronted on one side with a row of Monster energy drinks. With names like “Assault” and “Rehab” on the 16-oz cans, I decided to turn to the other side of the cooler.
Over there, a label on a bottle of Vitamin Water told me that the folks at Vitamin Water think “it’s no coincidence that ‘morning’ and “mourning’ are only one letter apart.” Basically, they hate mornings, and they’re pretty sure you do, too.
What a downer.
On another shopping trip, I found myself stopped a light, my daughter in the back seat, right next to a big sign with the Monster energy drink logo above an announcement about the “Real art of pole dancing contest” to be held at a local bar later that week.
I see kids drinking all of these beverages all the time, and I have to wonder–are these really the best messages for them?
All of us–kids and adults–are confronted with enough negativity these days. There’s always a new study telling us something in our pantry is full of chemicals that are killing us. Politicians’ public dialog has become a toxic minefield of name-calling and cynicism.
I don’t need the beverage at my lunch table adding to this chorus of pessimism.
The folks at Grins feel the same way. That’s why the Grins brand is built on a positive message.
It’s named for the physical reaction we think you’ll have when you drink Grins. Grins is about leaving behind the complaining, the blaming and the sense of hostility that can be hard to escape these days. We want to be a bright spot in your day, not a reminder of something you should be griping about.
At the same time, Grins is trying to provide a better alternative to the beverages already on the market. You won’t find questionable herbal blends, caffeine, artificial colors or quadruple-digit daily values of anything in our cheery green-and-white bottles.
The Grins team is made up of positive people. They wake up early, see opportunity in every day and find joy in the work they’re doing. That’s the attitude they take with them into every school, every convenience store and every distributorship they visit as they work to build this brand. And their positivity seems to be contagious, as many folks embrace the brand before they even try the beverage, and people who say they “don’t drink stuff like this” end up polishing off entire bottles of Grins before these meetings end.
Grins is committed to playing a positive role in the beverage landscape. We hope to provide a lift to your day when you reach for us in the beverage cooler, and we guarantee you we’ll be a bottle you can turn toward–and not avoid–when you’re out shopping with your kids.
The word about Grins is getting out in Winston-Salem, and as a result, there are even more places to buy The Official Beverage of Happy People.
You can now down an ice-cold Grins with your pizza, salad or other mouthwatering meal at The Loop Pizza Grill at Thruway Shopping Center on Stratford Road. This is a great place for a family meal, and we’re glad to be offered here. Learn more about the loop here on their Facebook page.
Grins is also on sale now at the Downtown Diamondback, a great place to eat with a menu that’s hard to resist. You can find them at 101 N. Cherry St. and here on Facebook.
As always, check out our full list of retail locations here. Hope your day is full of Grins!
Washington Perk & Provision Co., a grocery, deli, coffee shop and community gathering point in Winston-Salem’s Washington Park neighborhood, is now carrying Grins. Stop by this neighborhood gem for a sandwich to go with your Grins, browse the book exchange shelf and enjoy the atmosphere. We love working with businesses like this one!
Forbush Middle School in Yadkin County, NC, has been serving Grins since February, and they love it. Students in Mrs. Taylor’s class, above, had been studying marketing, and put together their very own Grins commercial as a class project. We think they deserve an A+ for getting the Grins message exactly right. Nothing like The Official Beverage of Happy People to make you smile in the middle of a tough day!
You can also win Grins Gear by participating in our Grin of the Week contest. Learn all about it here.
It’s been a busy several months here at Grins headquarters, but there’s never a bad day when you’re selling Grins.
From the Wells Thompson Signature Soccer camp in January to the meetings we’ve had with school officials all over the Carolinas to the Southeast Petro-Food Marketing Expo we attended last week in Myrtle Beach, people everywhere seem to love the taste of Grins and the positive message we carry.
We wanted to keep you up-to-date on a few things, and we hope you’ll stay tuned to this blog in the months to come, as we expect to have more exciting news about The Official Beverage of Happy People.
- Grins is now available in all Quality Mart convenience stores. You can find a list of all their stores here, and don’t forget to check our full list of retail locations here to see where else we are available.
- Grins continues to be a hit in school cafeterias. We’ve heard from school administrators that kids are regularly choosing us over their usual Gatorade and other sports drinks. That’s great news, because we know we provide a healthier product than these beverages, and the reason we exist is to help kids (and everyone, for that matter) make healthier beverage choices. We’ve started a separate page on Grins in Schools to provide information on where we’re being served. Check back often, because we expect this list to grow rapidly.